Media Mention
Advocate

Ben Siminou, Partner at Singleton Schreiber in San Diego, and Brett Schreiber, Partner at Singleton Schreiber in San Diego, was recently featured in the December 2024 issue of Advocate, Journal of Consumer Attorneys Associations for Southern California

Written by Ben Siminou himself, his article, "On Storytelling in Briefs: Why You Should Prioritize Storytelling in Your Brief, and How to Do It Effectively", articulates why attorneys should prioritize storytelling in briefs and how attorneys can improve their storytelling in their briefs. He provides several recommendations and advice, including from Mr. Schreiber.

"Ask yourself, "why?" My partner, trial lawyer Brett Schreiber, is fond of saying the best question at a deposition is "Why?" So too, when writing a story, the best defense to macro dilution is asking yourself, "Why do I need this plot point in this story?" If it does not support your main narrative, leave it out."

"Citations do not win the day; narratives do. As lawyers, our job is to tell our client's story better than the other side tells theirs. Lawyers instinctively know this when delivering closing arguments to a jury, yet seem to forget it when writing the brief for a judge. But the judges say - and data shows - storytelling is more important to them". 

Read the full article at the Advocate's website, or read a copy of Mr. Siminou's article here

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